Debunking PR industry jargon
So… what do you actually do then? As you might imagine from the title, this blog started as a joke with colleagues as we
How to solve the PR industry’s ESG problem
PR and marketing are often depicted as the protagonists of greenwashing – but credible communications actually runs to the heart of ESG The PR
How to use the Freedom of Information Act for PR
Any journalist in the country will be familiar with The Freedom of Information Act 2000. Many, many PR professionals will be as well –
How to use the Freedom of Information Act for PR
Any journalist in the country will be familiar with The Freedom of Information Act 2000. Many, many PR professionals will be as well –
Reflections on moving from journalism to PR
In June 2021, I made a big decision personally and professionally. After more than a decade of writing features and working as a journalist,
Reflections on moving from journalism to PR
In June 2021, I made a big decision personally and professionally. After more than a decade of writing features and working as a journalist,
Save time and money and get better results: why your communications strategy should be your number one priority
COVID-19, the Black Lives Matter movement, and the relentless pace of digital transformation are having a seismic impact on so many areas of our
60 years of motorway services: the next generation
Everyone loves a good motorway service area! When the first service station opened for business 60 years ago, many people perceived them to be
60 years of motorway services: the next generation
Everyone loves a good motorway service area! When the first service station opened for business 60 years ago, many people perceived them to be
How to Lose Friends and Alienate Fans – Mike Ashley’s PR failures
The Newcastle United owner Mike Ashley could have saved himself a lot of aggravation had he had a healthy, positive attitude towards media relations.
“Magnificent Seven” AMEC shortlistings for Social
With the news that Social has a magnificent 7 shortlistings in the international measurement awards, we reflect on some of the signs of the times for measurement and evaluation.
Why press conferences should change after COVID-19
Following criticism of anonymous briefings on COVID-19 to select media, press conferences entered the spotlight as a daily part of the government’s efforts to keep the public updated on the pandemic response.